WebCargo unveils sales, booking and management portal WebCargo Vista for forwarders

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WebCargo, a Freightos Group company, has launched WebCargo Vista, a digital freight rate management and online freight sales portal that taps into over a decade of freight tech experience to improve sales and communication efficiency for forwarders. 

WebCargo Vista is unique in its combination of multimodal rate management with a leading pricing, booking and management platform, enabling over 90 percent of customer bookings to be conducted without a phone call or email. Together with powerful TMS integrations, this unlocks fully digital customer service and sales. Recent research shows that only 25 percent of top freight forwarders currently offer accessible online booking. 

WebCargo Vista leverages Freightos Group’s industry-leading multimodal routing and pricing algorithm, proven across tens of thousands of shippers large and small. It enables forwarders to manage their services online through a branded sales portal connected directly to their rate management systems. 

Speaking exclusively with The STAT Trade Times, Daniel Bataller, VP of Operations, WebCargo said, “WebCargo Vista is a fully multimodal platform. We have experienced that if a shipper goes to an online platform, he gets a port-to-port rate, which it doesn't serve much value, if he is looking for a door-to-door rate. Therefore, he still needs to go through the manual process of picking up the phone, completing the quote, or receiving a phone call or an email from the freight forwarder. The objective here is to provide end-to-end quotation booking capabilities online. So, our complex routing algorithms are able to connect port-to-port rates, be it air or ocean with trucking on either end to enable a shipper to search for rates from door-to-door.”

“Innovation is essential to meet our customers’ future demands,” said Yasuyuki Takahashi, CIO of Yusen Logistics, who recently launched Yusen Vantage Focus Quote and Book. “Through WebCargo Vista’s technology, we can support the rapid results and efficient management of international freight forwarding, demanded by the current climate.” 

“Any questions about the need for scalable digital freight forwarder customer service went out the door in 2020,” said Manel Galindo, CEO of WebCargo. “Vista enables forwarders to easily sell online - with 80 percent of bookings accepted in under two minutes - while seamlessly managing and communicating throughout the entire process.”


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