Hellman Logistics launches new real-time shipment tracking tool SmartAir!

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Hellmann Worldwide Logistics, a full-service provider with worldwide operations, is launching SmartAir!, a new tracking tool for the real-time tracking of air freight shipments. Together with the Bonn-based start-up BlueBox Systems, the logistics company has developed a web-based platform, which provides customers with comprehensive information about their air freight shipments at a glance, regardless of airline, route or type of shipment. With this innovation, Hellmann closes a gap in the live tracking of transports and takes a pioneering role in the logistics industry in times of ever more closely synchronised flows of goods in global supply chains.

Based on GPS coordinates, SmartAir! provides information on all stopovers and loading times for live tracking of shipments. In addition, the system offers numerous analysis options for the performance of individual airlines, routes and airports including which departure airport has the fewest delays or which airlines deliver most reliably. This information enables quick and easy evaluation of providers and routes, thus creating the prerequisites for optimising supply chain management.

Hellmann therefore completes its product range for shipment tracking and can now offer a customised tracking solution for every mode of transport: Smart Ocean for sea freight, SmartAir! for air freight and the universally applicable Smart Visibility trackers. These record, in addition to tracking data, extensive information on humidity, temperature, incidence of light, vibration and door opening, thus enabling detailed transport control of shipments.

"SmartAir! is a real game-changer in the tracking of airfreight shipments, which has not been available on the market in this way before. In times of digitalisation and ever smaller time windows for decisions, quickly available real-time data within global supply chains are becoming increasingly important. This will also be of particular relevance in the upcoming distribution of Covid-19 vaccines," says Henning Pottharst, product manager, Smart Visibility, Hellmann Worldwide Logistics.

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