Brussels Airlines appoints Dieter Vranckx as new CFO and deputy CEO
March 20, 2018: The current Lufthansa vice president Asia Pacific, Dieter Vranckx is expected to join Brussels Airlines on May 1 as chief financial officer, and deputy CEO.
Vranckx will head the airline’s finance department, which includes accounting, controlling, legal, purchasing & facilities. Besides, he will also be heading the Aeropolitical, HR units, and the IT division.
According to Brussels Airlines, Vranckx will become the third member of the management board of Brussels Airlines, who will report to the SN Airholding board of directors.
After completing commercial engineering in Brussels, Vranckx obtained a master degree in business administration at the Solvay Business School.
Between 2007 and 2016, he pursued advanced management programs at the London Business School, and the IMD business school in Lausanne.
In 1998, Vranckx held the position of operations manager at Sabena, before joining Swissair in Zurich in 2000, as senior manager network planning, Europe.
By the end of 2001, he was part of the network planning team, where he was responsible to set up the newly created SN Brussels Airlines network.
Between 2001 and 2016, he headed several departments within the Lufthansa group. From 2010 until 2013, he was the regional director USA Midwest and Canada at the Lufthansa Cargo. Between 2013 and 2016, he was the vice president home markets at the Swiss International Air Lines.
He has held several senior management positions across the globe. It includes Basel, Hong Kong, Zurich, Chicago and Singapore.
Since 2016, Vranckx has been heading the Lufthansa Group’s sales in the Asia Pacific region, and is based in Singapore.
As vice president Asia Pacific region, he is responsible for sales and marketing activities of the Lufthansa Group Airlines (Austrian, Brussels Airlines, Eurowings, Lufthansa and Swiss), besides drive sales and digital channel growth strategy.
“We have known Dieter Vranckx since many years. Since January, he became a member of the SN Airholding board of directors, and I am grateful to him for the important role he played in establishing our operations to and from Mumbai, and his support with our sales activities in India. We welcome an aviation expert with managerial experience, which will help us to further reinforce the competitive position of our airline. His vast international experience, combined with excellent knowledge of the Lufthansa Group, will be a real asset to us,” said Etienne Davignon, co-chairman of the board of directors, SN Airholding.