Kuehne+Nagel expands collaboration with air up for European markets

Consolidation of e-commerce fulfilment out of Veghel, the Netherlands; operations now include production and packing.

Kuehne+Nagel expands collaboration with air up for European markets
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air up, a pioneer in innovative drinking systems, and Kuehne+Nagel BeNeLux have broadened their partnership to cover the entire supply chain of scent pods from 2025.

Kuehne+Nagel’s fulfilment centre in Veghel, the Netherlands, has been handling air up´s e-commerce fulfilment activities since 2022 for the Dutch and Belgian markets, says an official release from K+N. "Since October 2024, Kuehne+Nagel has also been handling the packing of the scent pods, using paper packaging instead of plastic. Under the new agreement, the distribution services from Veghel will now include all European Union countries as well as Switzerland and Norway."

As of 2025, the facility will also cover the production of the scent pods. All activities span an area of 7.000 sq.m. "By regrouping and consolidating the scent pods supply chain in the Netherlands to one location, both partners expect to significantly reduce CO2 emissions in line with their commitment to sustainability."

Lena Jüngst, Co-Inventor & Co-Founder, air up says: “At air up, sustainability has been a focus area from the beginning. Partnering with Kuehne+Nagel to streamline our logistics and production aligns perfectly with our mission to drive positive environmental change. Together, we are taking meaningful steps to minimise emissions, reduce plastic waste, and improve overall supply chain efficiency.”

Jorge Canella, National Contract Logistics Manager, Kuehne+Nagel BeNeLux adds: “Developing solutions to reduce CO2 emissions in logistics and minimise environmental impact is at the core of our activities. The consolidated activities for air up in our fulfilment centre in Veghel enables us to respond more quickly, improve stock availability and reduce waste by minimising intermediate stocks."

Scent pods flavour drinking water through retro nasal olfaction, enabling users to enjoy flavoured water without sugar or artificial ingredients, the release added.

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