Global GSA Group maintains cargo stability amid Middle East disruption

Global GSA Group is maintaining stable and reliable operations across its network despite ongoing geopolitical disruptions in the Middle East. The company says its digital foundation, flexible global network and strong partnerships are helping it deliver adaptive solutions and operational resilience in a challenging environment.

In a rapidly changing situation marked by ad hoc airspace restrictions, shifting trade flows and operational uncertainty, Global GSA Group has continued to support customers across the Middle East. It has done this by proactively adjusting its commercial and operational approach to ensure continuity of cargo flows.

According to Aytekin Saray, Chief Executive Officer of Global GSA Group, the company’s resilience is built on three key pillars: people, network and digitalisation. He said long-standing relationships based on trust play a critical role in navigating uncertainty. The group remains in constant contact with airline partners and develops flexible solutions in response to changing conditions. Its global reach allows it to shift resources where needed, while its digital ecosystem provides real-time and predictive data to support quick decision-making. This helps minimise disruption to cargo operations.

When airspace restrictions are in place, Global GSA Group works closely with ground handlers, trucking providers and specialised logistics companies to keep cargo moving by rerouting operations around local constraints. Its local teams, supported by strong market knowledge and cultural understanding, ensure agile on-the-ground responses while maintaining compliance with regulations and service standards.

The company’s operations are further supported by advanced digital solutions developed in partnership with CargoTech. Tools such as SkyPallet and Rotate Live Capacity are used to optimise capacity and improve market responsiveness. The group’s digital ecosystem also provides real-time data, forecasting and other insights that support decision-making. Automation in certain processes and access to digital booking systems help improve efficiency and ensure continuity during disruptions. Its ISO 27001-certified IT infrastructure is designed to keep systems secure and resilient.

Saray added that the company’s investment in digitalisation has proven especially valuable during uncertain times. He said real-time analytics and capacity optimisation tools allow Global GSA Group to align supply with changing demand and manage operations despite disruption. He also noted that airline partners rely on the company as a strategic partner beyond sales, supporting operational execution and performance monitoring while adapting and optimising capacity and processes as required. He concluded that trust, agility and intelligent creativity remain essential in crisis situations, with each solution strengthening the company’s overall response capability.