Virgin Atlantic’s cargo business to get a boost with Accenture’s cargo management system

June 5, 2019: Virgin Atlantic Cargo has replaced its 10-year old Voyager operating system with latest Accenture Freight & Logistics Software 8.0 (AFLS 8.0) platform.

The London-based airline will be the first company to adopt the unique digital capabilities of the latest AFLS 8.0 platform, Accenture’s cloud-enabled, end-to-end cargo management software suite.

The first phase will go live in early 2020. Once the system is fully operational based on the release of subsequent phases, Virgin Atlantic customers’ systems will be able to interface directly through APIs and connect with the airline’s new web platform for pricing, bookings, allocations, and operations, while ‘live chat’ and Chatbots will offer 24/7 interaction based on each customers’ communications preferences.

Suzy Wardle, Virgin Atlantic Cargo’s head of Digital & Distribution said: “We are making this significant investment in a new cargo management system and digital infrastructure because the way customers want to interact with us, and their expectations, are changing as new technologies emerge in the cargo space. With Accenture’s full suite of AFLS modules, including cloud-enabled digital interactions with our customers and partners, we will evolve the way we do business and offer our products and services.”

The AFLS 8.0 platform will support the continued growth of Virgin’s cargo business by enabling:

• Automation and self-service supporting simpler pricing, booking and routing processes;

• Better decision-making ability, aligning revenue management processes around routes, capacity, costs and rates;

• Real-time visibility, control and enhanced utilisation of capacity, increasing profitability;

• Simplification of processes and greater responsiveness, supporting business goals;

• Data warehousing, enabling analytics and optimisation;

* Integration with other Virgin systems, enabling seamless syncing with its cargo partners.

“We are making positive progress in each of these areas but to modernise and future-proof our business, we need a far-reaching digitisation programme which allows customers to interact with us in new and innovative ways by offering them the opportunity to do everything they do with us today by phone and email via a digital platform. We are looking forward to having real-time intelligence to make the most informed business decisions, added Dominic Kennedy, managing director, Cargo.