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regionalreport
that is why we signed the CO2 connect
agreement with IATA, to calculate the
emissions generated by our operations,”
says Diogo Elias of Avianca Cargo.
LATAM Cargo Brazil, one of the cargo
subsidiaries of the LATAM group, will
initially offset more than 5,000 tonnes of
CO2 in partnership with Brix Cargo and
Unicargo. These are the first cargo busi-
ness clients in Brazil to join the 1+1: Offset
to Conserve programme, which is aimed
at offsetting flight emissions. LATAM Cargo
has also been phasing out older Boe-
ing 767-300 freighters in favour of more
efficient Boeing 767-300ERs, resulting in
reduced fuel consumption and emissions.
The air cargo industry in the Ameri-
cas has also witnessed a trend towards
increased digitisation and automation.
This shift has been driven by the need for
greater efficiency, transparency, and real-
time tracking capabilities.
“The Airforwarders Association recog-
nises the importance of technology in the
forwarding industry. We have a dedicated
technology committee that works to iden-
tify and promote best practices in forward- through enabling third-party offerings
ing automation solutions. These efforts are including CargoAI, with whom we recently
helping our members stay up-to-date on announced a partnership.”
the latest technologies and identify solu- “We are the first cargo airline to connect
tions that can improve their efficiency and simultaneously with the three market-
competitiveness,” says Brandon Fried of places, CargoAI, cargo.one and WebCargo.
Airforwarders Association. Also, we became the first cargo airline
“We are intently focused on deliver- in South America to have an integrated
ing digital innovation and operational system with DB Schenker. We use Airblox,
excellence through the remainder of this an online marketplace that allows us and
year. We are continuing to invest in digital the freight forwarders to exchange cargo
transformation, which enhances the Our global network capacity in the form of electronic block
customer experience and improves op- space agreements (eBSA) and the pub-
erational efficiency. These investments are is a huge advantage lished offer is for two months with more
possible thanks to the recent upgrade of for us as a cargo than 280 flights available,” says Diogo Elias
our end-to-end cargo management sys- of Avianca Cargo.
tem that was initially implemented in 2019 carrier. In particular, WestJet Cargo has also teamed up with
and marked the beginning of our digital cargo.one to launch the airline’s capacity
transformation. Having a modernised our hub in Miami on the air freight platform. cargo.one is
platform provides us with a foundation to (MIA) is vital for us applying its digital sales expertise to help
build upon, which is the phase we are in WestJet Cargo broaden its footprint and
right now,” says Indy Bolina of American connecting freight optimise market-fit for all its markets.
Airlines Cargo. While Air Canada Cargo has chosen
“That includes direct connection across these Rotate to implement the Sales Cockpit,
capabilities with customers, implementing regions. The Sales Cockpit is a sophisticated web-
the use of modern tools like automation based software that continuously scans
and machine learning, and expanding Indy Bolina the airline’s data to automatically identify
self-serve capabilities for our customers American Airlines Cargo specific opportunities with customers.
on our aacargo.com channel. Part of our Despite positive trends in the American
digital innovation strategy also includes air cargo industry, significant challenges
expanding our distribution channels persist. One of the most pressing issues
24 | JULY 2024 www.stattimes.com