Page 12 - STAT October 2023 for Magzter only
P. 12

focus


            Responding to a question of the current   opportunity in the current market. “What
          challenge of striking long-term partnership   we are trying to achieve a balance taking
          for controlled capacity with forwarders   advantage of the geographical position
          Oudkerk said that the pressure is on both   where we are located. Trying to decide
          sides. “So it is about finding the balance in   how many flights we can operate to the
          such partnership that is of value to both   West and to the East. Some countries
          partners. We look for long term partnership.   are still struggling in terms of air cargo
          But we know that no one can read the mar-  demand, therefore we look for other mar-
          ket and find what is going on. Sometimes   kets,” she said. “So we are working very
          we do find that there is still some demand   closely with pricing, revenue manage-
          for long-term commitments.”       ment and network planning teams to find
            Some of the other important an-  opportunities and improve everything,”
          nouncements include the launch of a   she added.
          weekly freighter service to Warsaw in   Digitalisation has been a critical area
          Poland. This is in addition to the belly   of investment and growth for Qatar
          cargo capacity available in 10 weekly   Airways Cargo. Besides making its capacity
          services the carrier already operates.   available across all digital market places
          With the addition of weekly freighter the   for forwarders to buy cargo capacity on
          cargo capacity increases to more than 200   Qatar Airways Cargo network, the carrier
          tonnes from Warsaw.               has been working with PROS (Profit and
            Qatar Airways Cargo resumed freighter   Revenue Optimization Software) to offer
          services to Bahrain in September launch-  real-time, reliable, and personalised pric-
          ing three weekly freighter operations. This   ing with each shipment requested via its
          is in addition to the 21 weekly narrow-  Digital Lounge.
          body passenger flights to Bahrain. With   The latest update is powered by PROS
          this there is more than 200 tonnes of   Smart Price Optimization and Manage-
          weekly cargo capacity to/from Bahrain.   ment which is now live on all online
          The imports into Bahrain consist of
          general cargo and perishables like fruits,
          vegetables and meat while exports from       We started the
          Bahrain include general cargo and danger-  whole digital journey
          ous goods.
            China has always been a key market for    to be where our
          Qatar Airways both for its bellies and for
          the freighters. The recent partnership with   customers are. Make
          Xiamen Airlines opens a direct non-stop
          flights and Xiamen Airlines becomes the   multiple channels
          first Chinese airline to operate passenger   available to them
          non-stop flights from Mainland China to
          Qatar. Under the agreement, the Chinese   to do bookings and
          carrier will launch daily flights between
          Beijing’s Daxing International Airport and   make that process
          Doha’s Hamad International Airport. In
          addition to the flights from Beijing, the   easy with their own
          carrier will also launch two weekly flights   choices. We are
          from Xiamen, the special economic zone
          of Fujian Sheng province, to Doha. It has   steadily increasing
          already commenced belly hold flights to
          Chengdu and Chongqing in September     things that they can
          serving three times a week by Airbus
          A330-300 aircraft. According to Oud-       do on our digital
          kerk, with the Xiamen partnership Qatar   platform.
          Airways Cargo will serve nine destinations
          in mainland China, offering over 2,800
          tonnes of weekly cargo capacity.          ELISABETH
            For Qatar Airways Cargo and for         OUDKERK
          Oudkerk there is both challenge and
          10        | OCTOBER 2023     www.stattimes.com
   7   8   9   10   11   12   13   14   15   16   17