Oct 25, 2016: Brussels Airlines is ensuring that children who fly the Belgian airline to the States, Canada or Africa have a new company, The Smurfs, comic characters of the Brussels- born artist Peyo.
From now on, the famous blue-skinned characters also fly on board Brussels Airlines’ flights, as children who fly the Belgian airline to the States, Canada or Africa are all spoiled with a Smurflunchbox with coloring books, memory games and finger puppets. The child meals that are served in these boxes (meatballs in tomato sauce, pasta,…) have been carefully selected after a tasting session where more than 60 kids gave their input. Children flying on the short haul network in Flex&Fast or Bizz&Class, receive a Smurf lunchbox on their flight out of Brussels.
Specially for Brussels Airlines, graphic studio IMPS, who exploits the rights of Peyo’s work, created new Smurf characters: Captain Smurf and Cabin Crew Smurfette don the lunchboxes, as well as Safari Smurf who travels to Africa.